Hélio Oiticica

CARIUMA was founded in 2018, with the brand making its debut in May 2018, with its first pop-up and online store just days apart. Their efforts were met with resounding success, as seen from how its sneakers were sold in 21 countries – in just three weeks. View this post on Instagram A post shared by Cariuma® (@cariuma) CARIUMA’s logo, the leaf, is reflective of the rich foliage in Rio’s rainforest. As a matter of fact, product labels used at CARIUMA are made of 60% recyclable paper and its packaging are all recyclable, further showcasing the brand’s affinity with nature.…