Amazon MGM Studios held the world premiere of David Leitch’s How to Rob a Bank at the AMC Lincoln Square 13 in New York this week, and a crew of masked “robbers” crashed the red carpet. The film opened in Singapore cinemas on 12 November 2026, with US theatres following on 13 November 2026, so it is already on near you; screenings are listed at Shaw Theatres.
A White Van and Animal Masks
The film’s own crew of bank robbers pulled up in a white van, wearing what the studio calls their signature animal masks.
They went straight for the step-and-repeat, the logo-printed backdrop that celebrities pose against for photographers. The crew spray-painted their emblem across it, and the studio says the wall ended up as a How to Rob a Bank graffiti art piece.
It’s a clever target. A premiere backdrop exists to be photographed, so tagging it means the heist becomes part of the shots taken against it for the rest of the night. Whoever planned this knew exactly where the cameras were pointing!
A Plot Made for the Stunt
The stunt makes more sense once you know the story. In How to Rob a Bank, a crew of social media-savvy bank robbers broadcasts its daring heists to the world. That growing viral fame puts them in the sights of a veteran agent from the FBI (the Federal Bureau of Investigation) and a brilliant software engineer, an unlikely duo who start closing in.
The synopsis says the crew keeps pushing past its limits anyway, putting everything on the line for its beliefs and for its most ambitious heist yet. If you had to sum it up badly, as in this post, it would be “influencers rob banks, get caught for being influencers.”
That’s where the premiere gets funny. In the film, going viral is the mistake that gets the robbers hunted. On the red carpet, going viral is the whole plan.
The marketing team staged a heist built to be filmed and shared, which is the exact move that lands the film’s characters in trouble.
Whether it’s the most on-brand marketing of the year is your call. It’s hard to think of a premiere stunt that mirrors its movie’s premise this closely, though.
Who Turned Up in New York
The talent list was long. Cast members Nicholas Hoult, Pete Davidson, Zoë Kravitz, John C. Reilly, Anna Sawai, Rhenzy Feliz and Christian Slater attended, with Tati Gabrielle, Young Mazino and Alessandra Frugoli joining them on the carpet.
Behind the camera, director David Leitch came along with screenwriter Mark Bianculli and producers Kelly McCormick, Jeb Brody and Allan Mandelbaum. Brian Grazer and Leitch are producers on the film as well, and Bianculli doubles as an executive producer alongside Ben Ormand.
After the screening, the studio says the cast, crew and industry guests “made their getaway” to an afterparty at Ascent Lounge. Somebody in the press office was having fun with the theme, and fair enough. When your movie is about a heist, every sentence of the release might as well be in on the joke.
Know This Before You Book
In the US, How to Rob a Bank is rated R by the MPA (Motion Picture Association) for language, some violence and brief drug use. Check the age rating on your cinema’s booking page before you bring a younger sibling along.
The studio’s tagline is “Only in Theaters”, so for now the big screen is the way to see it. The cast list is the draw here. Seeing John C. Reilly and Pete Davidson in a heist movie alongside Zoë Kravitz and Nicholas Hoult is reason enough to pay attention, even before the robbers in animal masks show up.
🗓️ Date: In Singapore cinemas from 12 November 2026 (US: 13 November 2026)
📍 Where: Cinemas, with booking at Shaw Theatres
🎬 Director: David Leitch
✍️ Writer: Mark Bianculli
🎭 Cast: Nicholas Hoult, Zoë Kravitz, Anna Sawai, Rhenzy Feliz, Christian Slater as Walton, with Pete Davidson and John C. Reilly
🔞 US Rating: R for language, some violence and brief drug use
A film about robbers who get famous by filming their crimes has now marketed itself by filming a fake crime, and you can see the real thing in cinemas now. Pick a screening this weekend, then follow Amazon MGM Studios’ official How to Rob a Bank site and its Facebook, Instagram and TikTok pages under #HowToRobABank for whatever the masked crew does next. On this film’s track record, it’ll be built to be shared!
Photos and Visuals courtesy of Amazon MGM Studios.
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