Chongqing-based luxury electric vehicle (EV) brand AVATR has added two new versions of its flagship SUV in Singapore. The first is the AVATR 11 All-Wheel Drive (AWD). The second is the four-seat AVATR 11 Royal Edition, which is available exclusively by order in Singapore.
AVATR says the AVATR 11 range starts from S$326,999.
For most young Singaporeans, a car like this belongs to a different universe of car shopping, but the launch is still worth a look. A brand rolling out a back-seat-first EV at a society gala tells you plenty about who luxury EVs here are built for, and what premium is starting to mean.
The AWD Brings the Pace
The AWD is the performance pick of the line-up. AVATR quotes 395 kW of peak power and 641 Nm of peak torque, which gets it from 0 to 100 km/h in 4.8 seconds. Those are brisk numbers for an SUV that also has heated, ventilated and massaging seats front and rear!
Underneath, there’s front double-wishbone and rear five-link suspension with Magnetic Ride Control, which AVATR says balances handling with comfort. The car sits on 22-inch multi-spoke wheels with yellow Brembo brake calipers, so the neighbours can tell which version is parked downstairs.
For daily life, the charging figure matters more than the sprint time. AVATR says the 116 kWh NMC (nickel manganese cobalt) battery charges from 30% to 80% in 25 minutes on 240 kW DC (direct current) fast charging. That’s roughly enough time for a kopi (local coffee) and a plate of kaya toast.
The quoted range is up to 672 km, and the label is worth reading closely. AVATR describes it as a WLTP city driving range, so read it as an urban figure rather than a promise for every kind of trip.
Inside, the driver and front passenger get 14-way power-adjustable Zero Gravity seats. A 15.6-inch central screen sits alongside a 10.25-inch digital cluster and a 10.25-inch passenger screen, with voice control across four zones of the cabin. A 25-speaker Meridian sound system, 256-colour ambient lighting, and an Intelligent Fragrance System round things out.
The Royal Edition Lives in the Back
The Royal Edition sits at the top of the AVATR 11 range, and AVATR says its design draws on the Royal Opera House. Outside, it has dual-tone Black and Silver paint with a platinum silver pinstripe. There’s also a Royal Theatre diamond emblem, whose geometric lines borrow from the brand’s signature “A” motif, plus 22-inch Seven-Spoke Starburst forged wheels with red Brembo calipers.
The bigger change is inside, where AVATR has removed a seat. The four-seat cabin is trimmed in White and Red Nappa leather. The two rear seats have two-way power adjustment along with heating, ventilation and massage. Losing the middle passenger is the whole point: the Royal Edition puts rear-passenger comfort first.
So, Who Is This For?
The launch setting answers part of that question. AVATR says Tatler Ball gathered leading figures across business, culture, and society. Select guests arrived in the AVATR 11 and the AVATR 07, and the new AWD was on display alongside the Rear-Wheel Drive (RWD) version.
“Tatler Ball brings together individuals who share an appreciation for design, craftsmanship, and innovation, making it a natural platform to introduce the new AVATR 11 AWD,” said Jacqueline Tanaga, General Manager of AVATR Singapore. She said the Royal Edition “takes our flagship into an even more exclusive expression of craftsmanship and comfort.”
Put that next to a four-seat cabin built around rear-passenger comfort, and the target buyer comes into focus. When a car’s best seats are in the back, it’s built for someone who expects to be driven. The Royal Edition looks aimed at buyers who value a bespoke badge and rear-seat comfort far more than a quick 4.8-second sprint.
The broader story is about how fast the EV conversation in Singapore has moved. Back in 2022, the arrival of the Tesla Model Y was big news, and a drive in the Polestar 2 had readers weighing petrol against electric. AVATR is now aiming at the very top of that market.
The Numbers to Know
AVATR entered Singapore with the AVATR 11 a year ago. The model now comes in four variants here: Standard Range, RWD, AWD, and the Royal Edition. Its exclusive retail partner is DPL Premium Automobiles, part of Premium Automobiles Group, which brought Audi to Singapore in 1999.
The AVATR 11 range starts from S$326,999, and the Royal Edition is available exclusively by order in Singapore.
📍 Location: Tatler Ball 2026: Constellation of Brilliance, The Singapore EDITION
🚗 Variants: Standard Range, RWD, AWD, and Royal Edition
💰 Starting price: AVATR 11 range from S$326,999
👑 Royal Edition: Available exclusively by order
🏢 Showroom: 281 Alexandra Road, Level 4, Singapore 159938
⏰ Showroom hours (per AVATR): Monday to Saturday, 9am to 7pm; Sundays and public holidays, 10am to 6pm
The gala night is over, but test drives can be arranged through AVATR. Even if an SUV like this isn’t on your shopping list anytime soon, it’s worth watching how far AVATR pushes the idea that the back seat is the best seat in the house!
Photos and Visuals courtesy of AVATR.
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