Somewhere between the satay smoke and the noodle queues, a brass band will soon strike up at Lau Pa Sat while barmaids slip between the tables with pints of German beer. That’s how every night of ERDINGER Oktoberfest 2026 kicks off. The brand is taking over the entire venue on 18, 19, 25, and 26 September, with free entry for all.
Those dates make up two Friday-and-Saturday pairs, so no session ends with a workday morning. If Oktoberfest in September sounds like somebody misread the calendar, relax. Munich’s famous beer festival opens in September too, so Singapore is right on schedule.
If you’ve never been, Lau Pa Sat (Hokkien for “old market”) is a Victorian-era cast-iron market in Singapore’s Central Business District (CBD). It’s what Singaporeans call a hawker centre, a hall of independent food stalls where office workers and tourists pile in for affordable local dishes. After dark, its Satay Street strip fills with grill smoke and tables spill onto the road. Dropping a Bavarian beer tent into the middle of all that is a gloriously Singaporean mash-up.
Satay Street Was Only the Start
ERDINGER Oktoberfest is back by popular demand, and ERDINGER is calling this its biggest Singapore celebration yet. The floor plan backs up the claim. Last year’s party stayed on Satay Street, while this year every corner of Lau Pa Sat is in play across both weekends.
The market takeover anchors a campaign that rolls through bars, restaurants, supermarkets, and online retailers until the end of October. Lau Pa Sat is the heart of it, and the address does half the work. It sits a short walk from Raffles Place and Downtown Mass Rapid Transit (MRT) stations, ringed by office towers. A Friday toast after work practically plans itself.
50 Pints and a Brass Band
Each evening opens with the same ritual, and it rewards anyone who turns up early. Barmaids carry 50 complimentary pints of ERDINGER through the festival while the New Stream Brass Band plays. Billed as Singapore’s first New Orleans-style brass band, the group brings serious horn power to a German beer party. The pints go to festivalgoers gathered around the stage, and the procession ends in a mass toast with one enormous “Prost!”, German for “cheers”.
Fifty pints won’t go far across a hawker centre. This is the rare occasion when your inner kiasu (Singlish for that very local fear of missing out) gives sound advice, so claim a place near the stage before the first note.
Across both weekends, acoustic party band The Mad Trio joins the line-up with crowd-favourite singalongs for every toast. A Singaporean band playing New Orleans brass to open a Bavarian beer festival in a colonial-era market? That’s a lot of passport stamps for one stage, and the mix is the appeal.
Dress Up, Get Spotted
Roaming Oktoberfest Style Spotters will be scanning the room for standout outfits throughout the festival. Traditional lederhosen (leather shorts with braces) and dirndls (fitted Bavarian dresses with aprons) are the obvious contenders. ERDINGER counts festive blue-and-white ensembles and modern takes on Bavarian style as fair game, and the best-dressed walk away with exclusive merchandise.
That makes dressing up the lowest-effort route to a prize in the building. Blue and white are Bavaria’s official colours, and odds are something in that palette already hangs in your wardrobe.
The Games Worth Your Pass
Game passes come two ways: buy ERDINGER beers, or share your ERDINGER moments on social media. Win, and you collect redemption tickets to trade for limited-edition jerseys, tumblers, socks, and cushions.
Three games are on the menu. Pretzel Toss is a carnival-style test of quick reflexes and sharp aim, inspired by one of Oktoberfest’s signature snacks. Stein Slide gives curling a beer-mug makeover, and it rewards precision and nerve. Then there’s the Stein Holding Challenge, a head-to-head battle of strength and stamina.
If your passes cover a single game, make it the stein hold. Brave players can step into nightly hosted showdowns in front of the crowd. That’s precisely the footage that ends up in five Instagram stories before anyone’s arms stop shaking.
The sleeper hit is trivia. Live Oktoberfest and ERDINGER quizzes run through the night, and winners score a metre-long tray of ERDINGER for their table. Socks are cute. A metre of beer for the gang is the better haul, so skim a few Bavarian facts on the MRT ride over.
Weissbier, Meet Char Kway Teow
The beer on draught is ERDINGER Weissbier, brewed in Erding, Germany. ERDINGER bills itself as the largest family-owned wheat beer brewery, and it has been at it for over 130 years. Every bottle is still filled in Erding before shipping to more than 90 countries. The recipe follows the Bavarian Purity Law: wheat and barley malt, hops, water from the brewery’s own deep wells, and a secret house yeast.
Here’s where the venue earns its place. Put a bright, fizzy wheat beer next to smoky satay or a plate of char kway teow (wok-fried flat rice noodles), and a borrowed German tradition suddenly feels like it belongs here. Start with satay, since Satay Street is where last year’s party lived. Munich has the tents. Lau Pa Sat has the satay.
Singapore has paired beer with local flavours before, at contemporary Asian taprooms like Autobar. Pouring German wheat beer under a heritage roof is a louder, more communal take on the same idea.
Missed It? The Party Moves On
Can’t make either weekend? The games and the same exclusive ERDINGER Oktoberfest merchandise are travelling to bars, pubs, and restaurants around the island. The Chevrons had its night on 11 September, which leaves three stops.
Taki Bar (24 and 25 September) makes the best warm-up, since its Thursday session lands the night before Lau Pa Sat’s second weekend begins. Clarke Quay Fountain (16 and 17 October) is your safety net if September slips away, and Bread Butter Jam gets its turn on 16 October.
Staying in? Limited-edition Oktoberfest Brew cans are rolling into major supermarkets and online grocer RedMart, but not for long. ERDINGER describes the seasonal brew as full-bodied yet refreshing, with smooth malt aromas and a pronounced hop bitterness. Grab a few, add takeaway satay, and your Housing and Development Board (HDB) living room becomes a pocket-sized Bavaria.
Before You Raise a Stein
No cover charge, a nightly round of 50 complimentary pints, and merch you’d happily wear again make ERDINGER Oktoberfest 2026 an easy yes. The strategy is simple: arrive before the brass band, grab satay first, and save your arms for the stein showdown.
🗓️ Date: 18 and 19 September, and 25 and 26 September 2026 (Fridays and Saturdays)
⏰ Time: Evenings on all four nights, opening with the brass band procession and “Prost!” toast
📍 Location: Lau Pa Sat, 18 Raffles Quay, Singapore 048582
🎟️ Entry: Free
🍻 Opening Toast: 50 complimentary pints of ERDINGER handed out each night
🍺 On Draught: ERDINGER Weissbier, plus metre-long beer trays
🎯 Games: Pretzel Toss, Stein Slide, and the Stein Holding Challenge, unlocked by buying ERDINGER beers or sharing on social media
🎁 Prizes: Limited-edition jerseys, tumblers, socks, and cushions, plus a metre-long tray of ERDINGER for trivia winners
👗 Style Spotters: Standout Oktoberfest outfits win exclusive ERDINGER merchandise
🎶 Live Music: New Stream Brass Band and The Mad Trio
🚇 Getting There: A short walk from Raffles Place and Downtown MRT stations
🗺️ More Oktoberfest: Taki Bar (24 and 25 September), Bread Butter Jam (16 October), and Clarke Quay Fountain (16 and 17 October)
🥫 At Home: Limited-edition Oktoberfest Brew cans at major supermarkets and RedMart
Mark Friday, 18 September for the first toast and drop the dates into the group chat before everyone’s weekend fills up. For updates on the Lau Pa Sat nights and every islandwide stop through October, follow the ERDINGER SG Instagram page. Prost, and pace yourselves.
Photos and Visuals courtesy of ERDINGER.
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