Calling all avid lippie collectors! If you share my belief that there’s no such thing as too many lip products, you’ll want to sit up for this one. The right lip combo can make you feel unstoppable, and 3CE’s latest launch, the Cashmere Hug Lipstick, is here to help you achieve that.
This new collection promises an ultra-soft matte experience that feels simply luxurious! The concept alone has me intrigued. After all, who wouldn’t want their lips wrapped in a soft, weightless hug?
The Cashmere Hug Lipstick
The Cashmere Hug Lipstick comes in 10 stunning shades that cater to various moods and aesthetics. But first, let’s have a moment for the star of this range – the formula. Because what’s a beautiful lipstick if it dries out your lips the more you reapply?
Designed for all-day wear, these lippies offer rich pigmentation without that dreaded dryness, striking that elusive balance between intense colour payoff and a feather-light finish.
For those with deeper skin like me, I understand all too well how Korean makeup can often feel like it’s not made for us – but trust me, it’s just a matter of how to use it in a way that’s flattering on us! A little lip liner with your lipstick can make a world of difference, making even the softest colours pop. Personally, I’m eyeing Hush Red (a red lip always brings the drama) and Dreamy, because purplish hues always complement darker complexions gorgeously.
For my lighter-skinned folk – and those who prefer a more understated look – there are many other shades to choose from! Oat, in particular, is a natural, neutral beige that can be swiped on even when you’re rushing out the door with nothing else on your face. You’ll instantly feel a tad more put-together!
The Cashmere Hug Pop-Up
Don’t leave just yet, there’s more than a bunch of new lippies in store for you! 3CE is taking things up a notch with the Cashmere Hug Pop-Up at Bugis+, running till 2 March 2025. Beauty lovers can explore interactive touchpoints, shop seamlessly via Shopee Singapore, and even get their hands on a free deluxe-size eye glitter, 3CE Eye Switch #DoubleNote, after completing the experience.
And for those of us who love a personalised touch, 3CE is offering a complimentary engraving service on purchased lipsticks from 12pm to 3pm and 5pm to 8pm on 1 & 2 March. Imagine pulling out your very own engraved lippie every time you touch up – how cute!
Oh, and did I mention the Cashmere Yarn Ball Dome? It truly encapsulates the theme of softness and warmth and doubles as a live-streaming space for Shopee’s top KOLs. Beauty content, real-time engagement, and an aesthetically pleasing setup? Say less.
To top it all off, a keyring customisation station lets shoppers personalise their beauty collection even further. How about adding it to your makeup pouch for a unique touch? I think it’s a lovely way to beautify what makes you feel more beautiful!
So, if your stash of lip products is running low – or you just need an excuse to get a few more shades – consider this your sign to stock up and treat your lips to cashmere-like comfort!
The Cashmere Hug Pop-Up:
🗓️Dates: Until 2 March 2025
📍Location: Bugis+, Level 2 Atrium, 201 Victoria St, Singapore 188067
Ready to pamper your lips? You can find the Cashmere Hug Lipsticks on Shopee! And be sure to follow 3CE on Instagram for future updates or releases. Have fun dolling up!
Visuals Courtesy of 3CE.
